Despite the media painting otherwise, 86% of Brits want LGBTQ+ equality. Stonewall asked for a campaign to amplify allies’ support and the 50th anniversary of Pride in the UK was the perfect moment to kick things off.
We created the Take Pride campaign: a toolkit the charity could use to spread their message. The campaign was bolstered by Stonewall’s Take Pride report that celebrated how far the nation’s come as well as the areas where progress desperately needs to be made.